How to Network Online, The Right Way

Did you know that there’s a right way to network and build your community online? 

You know that networking & building your community is crucial to your success, yet you freeze when it comes to networking online. 

Maybe it’s because you’re introverted… 

Or don’t like networking… 

Or maybe it’s because the last thing you want to do is come across as 👉🏼 THAT 👈🏼 person. 

The good news is that there is a right way to network online and I’m going to share with you how. 

“When it comes to networking online, there’s either a right way or the wrong way. Go for the right way.”  – Kristie Keever 

First – Be Authentic

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Focus on engaging in the conversation the same way you would if you were speaking to someone in person. 

You want to ask questions, share resources, offer feedback and thoughts you have regarding the topic at hand. 

The goal is to establish yourself as a helpful and go-to resource in your niche. You do so by focusing on one conversation at a time. 

Focus on getting to know people and making new connections – not selling, promoting, or spamming (which we’ll talk more about next). 

When it comes to spamming – Never do that. 

That behavior is the fastest way to getting kicked out of groups and is exactly what makes you THAT person. 

Selling and promoting is ok, but only if and when you’re prompted to do so. 

Most Facebook groups (including my own) will have set days and posts where you can promote yourself and your offers. Follow the rules and share your info when prompted. 

Second – Be Conversational

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I’ve said this before, and I’ll say it again – there’s no difference between networking online vs. networking in person. 

The ONLY variation is there’s a slight delay in the back and forth of the conversation. 

Know that not everyone is online all day, every day and that’s ok. 

Recognize that sometimes it may take someone longer to respond to you and that too is ok! 

When they do respond be sure to reply back and engage in the conversation and not just leave a like or thumbs up. 

Social media is designed to be social. 

Too often I see people not engage in the conversation and thus leave the opportunity to make new connections at the door by simply leaving a like. 

Share what’s on your mind. 

Your voice matters. 

Sharing what you know with others, matters more. 

“Your voice matters.  Sharing what you know with others, matters more.” 

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Finally – Focus on Being Helpful

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Decide what you want to be known for and show up that way, every day. 

I’ll use myself as an example: 

I want to be known as the go-to expert in building a profitable brand of impact. 

To do so, I focus on being helpful, resourceful and someone who shares my knowledge, information and resources (even when they’re not my own) to help you on your journey to being profitable and making an impact. 

This is what I focus on when I’m connecting and engaging online – not looking for clients or opportunities to make money. 

The best opportunities come through the relationships you build. 

The way to build relationships is to connect and engage in the conversation. 

So, commit to connecting, focus on quality vs. quantity and make it a priority every single day. 

“The best opportunities come through the relationships you build.” 

Kristie Keever

Let’s Recap.

There’s a right way to network online that positions you as an expert, builds your credibility and creates countless and incredible opportunities. 

Be authentic – by engaging in the conversation 

Be conversational – by sharing your thoughts and ideas 

And 

Be Helpful in any way that you can. 

Follow these steps and you’ll never know what amazing doors of opportunity will open for you. 

Amazing opportunities come through the relationships you build and the only way to build them is to connect and engage in the conversation. 

Pro Tip: Make it a priority to authentically connect and engage every single day and watch how fast doors of opportunity open for you. 

Until next time, 

Happy brand-building! 

Kristie